Fortune, Fame, Power, Pleasure
The world system is committed to at least four major objectives, which I can summarize in four words: fortune, fame, power, pleasure. First and foremost: Fortune, money. The world system is driven by money; it feeds on materialism. Second: Fame. That is another word for popularity. Fame is the longing to be known, to be somebody in someone else’s eyes. Third: Power. This is having influence, maintaining control over individuals or groups or companies or whatever. It is the desire to manipulate and maneuver others to do something for one’s own benefit. Fourth: Pleasure. At its basic level, pleasure has to do with fulfilling one’s sensual desires. It’s the same mindset that’s behind the slogan: “If it feels good, do it.”